About this webinar

In this webinar, we offer actionable insights into European consumer payment preferences and what this means for your business’s payments mix now and in the future.

Earlier this year, Brite and YouGov surveyed 8,000+ consumers across six key European markets and analysed the state of online payments in our Instant Economy report. In this webinar, we analyse those findings, going deeper and uncovering the stories behind the stats. 

Join us and our team of payments experts as we contextualise these findings—alongside the latest market developments—to detail how your business can stay one step ahead. 

What will you learn? 

• - How consumers pay online today
• - Factors driving consumer choice of payment method
• - Finding the best payment mix for 2025
• - Why Pay by Bank? Why now?
• - Predictions for online payments in 2025
  

Speaker: Luke Trayfoot

Luke is the Chief Commercial Officer (CCO) at Brite Payments and leads the company’s commercial efforts. Before Brite, Luke was at Mangopay, where he was Chief Revenue Officer, and before that, he served as Director of Strategic Platforms and Marketplaces EMEA at PayPal. In his decade-plus career in financial services and payments, Luke has consistently delivered revenue growth across the ever-changing payments landscape while building high-performing commercial teams.

Speaker: Manfred Schulz

Manfred is the Head of Merchant Solutions at Brite Payments, where he spearheads initiatives to enhance the merchant experience. Before joining Brite, “Manny” spent ten years at Klarna, where he was responsible for the integration and solutions for global enterprise merchants. In 2021, he expanded his expertise by joining the German PSP Unzer, where he managed its Buy Now, Pay Later (BNPL) offering. Now at Brite, Manny focuses on leveraging his extensive experience to assist European merchants in wanting to embrace the power of open banking-powered payments.

Moderator: Lisa Calderwood

Lisa is the Communications Manager at Brite Payments. She has over a decade of experience in marketing and communications across various sectors, including finance and education. Her expertise spans marketing, project management, public relations, writing, and event management, working with outlets as varied as CNBC and Vogue. Passionate about sustainability and innovation, Lisa is a self-driven professional focused on clear communication, collaboration, and demystifying payments for consumers and merchants alike.